Wheels & Tyres - Fulcrum
Since 2004, Fulcrum has developed wheels for bikes with a sole, constant objective in mind: to deliver the best performance that modern technology can offer.
A large part of this task is the responsibility of the R&D division engineering team in Italy. However, if you want to create even faster wheels, you cannot focus solely on test bench results, you also need to gain feedback from top riders and cycling fans worldwide.
And this is what Fulcrum has done: They race their bikes during lunch breaks or after work, test their wheels by pushing them to the max, fitting them to the bikes of world champions, listening to suggestions and comments from the world of racing and from their clients.